Maintaining Optimism

Weeks after our Re-Imagining the Practice of Law think tank, one participant is optimistic about changing the way lawyers perceive themselves and the way the world perceives lawyers. Deborah McMurray is a veteran legal marketer who focuses on strategy and technology, and she is the CEO of Content Pilot.

In her recent blog post, Deborah recalled leaving the think tank conversation energized “to improve society’s perceptions of lawyers as a whole, as an extraordinary collection of human beings.” And even now after the dust has settled, she still is optimistic that change can happen “as more and more lawyers are known for their integrity, transparency, loyalty, generosity and leadership.”

Deborah believes that the time has come for lawyers to be revered for the extraordinary contributions they make to their clients, their organizations and the world, and she is committed to making that happen. Are you?